This is how EVERYONE should be doing video. I’ve been saying for years now that what makes a great corporate video is a great story and man have GE nailed it !

I think this video encapsulates how everyone should be thinking about their business, if you are a part of a business, you are part of something more. The amount of people who don’t realise what they have right in front of them is unbelievable and I think this is the future for online video.

This video is feel good, it’s epic, it has great story, acts as a sales, recruitment and presentation piece, and it’s less than 3 minutes long. 

If you’re part of a business, or trying to market a company, this is what you should be thinking about !

http://www.gingenious.com/

Source: gingenious.com

this is so cool, Artist Berndnaut Smilde has managed to create small clouds suspended inside a room. at least, i hope he has, i know this can be done with photoshop though! 

thanks to Gregg Winn for posting on Facebook !

http://www.gingenious.com

Source: gingenious.com

Tomorrow, we get to interview the incredible, enthusiastic Simon Halsey, who in this piece, gets a whole TED room to sing the opening of Carmina Burana. Should be so much fun !

http://www.gingenious.com